Projects and collections like namecoins, .bit and a couple of others initiated the concept of using a 'name' interchangabely with their ethereum wallet address (0x...).
ENS, being omni-chain succeded in gaining the most adoption with over 1.5 Million domains registered as of writing this and now is being used as the primary Name Service on many blockchains.
In the world of blockchains, cryptographic addresses are a common sight. They are long, and generally look like a string of random numbers and letters. They’re longer than IP addresses, and certainly look more daunting. So making them more human-readable is integral to increasing widespread adoption of Ethereum and blockchain technology.
www.ethnews.com
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